Dunkin’ Donuts needed help promoting new summer menu items to younger demographics. The solution - use Chicagoland influencers and digital media pushes in a “Summer of Dunkin’” Campaign.
Scope: Influencer Marketing, Social Media, Creative Strategy
Type: Client Work for MACLYN
Influencer Event
Event Features: Photo Booths, Donut Decorating, Dunkin’ Chef Demonstrations, DJ, Swag Bag for all Attendees, Free Menu Items