BioSpawn reverse-engineered the natural forage of the world’s waterways to rebuild an optimized clone. The desired outcome stimulates strikes from predators at an increased rate. My focus - make digital content that makes consumers feel like they’re inside the BioSpawn lab.
Scope: Copywriting, Design, Video Production, Social Media
Type: In-House Work for Catch Co.
Behind the Design:
I collaborated with BioSpawn engineers to give our audience a closer look at what goes into designing a lure.
General Feed Posts: